Raymond James participates in its first-ever virtual Heart Walk


Virtual heart walk 2020

For the 11th year in a row – and the first time virtually – Raymond James took part in the Tampa Bay Heart Walk to support the American Heart Association, the nation’s oldest and largest voluntary organization dedicated to fighting heart disease and stroke.

This year’s reimagined event, the 2020 Tampa Bay Heart Walk Digital Experience, put the emphasis on health and wellness by encouraging people to get out and do heart-healthy activities.

Since circumstances prevented the traditional in-person event, Raymond James organized the Heart Strong Team Challenge to promote engagement and exercise. During the entire month of October, hundreds of our team members completed various activities, such as attending fitness classes, watching fitness webinars and posting on the Raymond James Fitness Group Facebook page, all while helping raise awareness and funds for the American Heart Association. The Heart Strong Challenge also provided Raymond James associates and advisors a safe way to connect and build community during a challenging time.

For 2020, Raymond James set a conservative goal of raising $250,000 and our associates came through. More than 539 participated and helped us raise $365,000+. As in previous years, associates submitted a “my why,” highlighting a personal reason for their participation. During coach calls, virtual rally events and on social media, the team members shared their very personal connections to the work of the American Heart Association. Whether walking for their own health, in memory of a loved one or in honor of a survivor, we heard so many reasons why our colleagues walk.

Tash Elwyn, president and CEO of Raymond James & Associates and executive champion of our Heart Walk, summed it up by saying, “We all have our ‘why’ and together these ‘whys’ make us a very powerful force for positive change.”