Your People, Your Place – Your Life Story and a financial plan that helps you write it

In the same way a great book is about more than ink and paper, personal finance is about more than money. It’s about providing for your family, pursuing your goals and being responsive to life’s surprises.

At White Pine Wealth Management of Raymond James, we serve our clients by helping them put these priorities first – an understanding of wealth rooted in well-being.

We seek to create lifelong relationships with our clients built on trust and understanding, providing highly personalized attention to your financial matters and the life story they empower.

White Pine Wealth Management team photo

Left to right: Debbie Beardsley, Brett Rude, Rose Gatto

Responsive to your needs

Each of life’s chapters brings distinct challenges and opportunities, whether you’re expanding your business, creating retirement income or making an impact with your philanthropy. Our comprehensive approach to wealth planning and investing is designed for each of them, supported by sophisticated investment strategies, business services and quality of life resources.


We only become the author of our life story when we commit to our priorities.
Rose Gatto, Senior Vice President, Wealth Management