Why a Raymond James Advisor

The power of a personal relationship

Your life is distinctly yours – your goals, your dreams, your passions. A Raymond James financial advisor wants to understand your vision for the future and help you live it. Because our vision is to be a financial services firm as unique as the people we serve.

Our business is people and their financial well-being.

That’s the principle upon which Raymond James was founded and what guides us today. We’re in the business of helping you achieve your goals – support your family, grow your business, build your community.

Why a Raymond James advisor?


A personal relationship

As you navigate life’s challenges, the little ones and the not-so-little ones, it’s important to have an advisor you can trust.

Sophisticated strategies

Backed by the resources of a full-service firm, your advisor can help you identify appropriate financial strategies.

Tailored advice

Because choice plays a critical role in planning, your advisor is free to make unbiased recommendations.


A plan for your whole financial life – and a trusted professional to help guide you

A comprehensive financial plan is about more than just managing investments. Holistic planning considers every aspect of your financial future to create a plan that's right for you. Whether it's paying for a loved one's education, giving to your favorite charities, transferring wealth to the next generation, selling a business or making sure you have the care you need as you grow older, a personalized plan takes into account all your goals.

Through your Raymond James advisor, you'll have access to a sophisticated suite of products and services designed to address even the most complex financial needs. And your advisor can leverage the insights of the firm's experts – from award-winning research analysts and investment strategists, to specialists that go far beyond traditional investing, offering expertise in trust and estate planning, charitable giving strategies, cash and lending solutions, insurance protection, business services and more. A Raymond James advisor can also work in conjunction with your tax professional or attorney for a seamless approach to preserving wealth.


Commentary & Insights

Retirement & Longevity

Could you thrive in a niche retirement community?

Things to consider – and learn – before joining a community with like-minded retirees.

Read Article about Could you thrive in a niche retirement community?
Economy & Policy  |  September 30, 2020

Swing states, mail-in votes and North Carolina’s importance

Washington Policy Ed Mills explains that, while many absentee and mail-in ballots will have been cast in advance, we may not have a finalized outcome on Election Day night.

Read Article about Swing states, mail-in votes and North Carolina’s importance
Retirement & Longevity

Navigating medicare [INFOGRAPHIC]

Review this roadmap to help you navigate through the Medicare enrollment process.

View Infographic about Navigating medicare [INFOGRAPHIC]

Find an Advisor

Connect with a Raymond James advisor or an office near you.